Social Media Content Creation:

• Write, edit, and publish engaging content for platforms like Instagram, Facebook, LinkedIn, and YouTube.

• Develop captions, CTAs, and hashtags for posts and graphics tailored to each platform's audience.

• Craft profile bios, descriptions, and slogans for companies and individual profiles.

• Define strategies to optimize tone, language, and messaging for maximum engagement.

• Research and implement strategies to increase audience engagement and drive action.

Short-Form Content:

• Create scripts for short-form videos (promotional, educational, entertaining) optimized for platforms like YouTube and Instagram.

Long-Form Content:

• Draft newsletters and email campaigns tailored to audience needs.

• Write introductions, transitions, and show notes for podcasts.

Brand Strategy and Research:

• Interpret creative briefs to develop concepts and execute projects with precision.

• Research client needs, target audiences, and industry trends through online research and in-person meetings.

• Identify compelling brand and product messages, slogans, and CTAs that align with marketing goals.

Collaboration and Presentation:

• Work closely with account managers and creative teams from concept development to project delivery.

• Present copy concepts and deliverables to internal teams or clients when required.

• Revise content based on feedback to ensure alignment with brand expectations and goals.